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Marketing & Communications

Graphic Standards

All non-academic communications at RCC should follow Associated Press style. The Associated Press offers its stylebook in print and online for guidelines on use of the English language. When AP has no entry for a word, default to Webster's dictionary.

RCC also has its own editorial standards for a handful of areas in which we differ from AP guidelines (capitalization of academic departments, as an example), as well as words and phrases specific to our institution. See the RCC Terminology page for more information.


RCC Ospreys

Rogue Community College’s athletic teams are known as the Rogue Ospreys, or the Ospreys (not “Osprey”). The college mascot is Ossie Osprey. The Marketing & Communications department developed an Ospreys logo, created by RCC design student John Moore, which was updated in 2023. 

Rogue Ospreys logo

While it may be very tempting to ONLY use the Ospreys logo in your correspondence and departmental materials, the traditional RCC logo is still the choice for all RCC letterheads, flyers, business cards, posters, brochures, presentations and other departmental uses.  Whenever possible, the Ospreys logo should be used IN CONJUNCTION with the RCC logo.
Click the image below to download different versions of the logo.

Ospreys logo

Marketing & Communications has provided a college-wide version of the Ospreys logo to be used IN ADDITION TO marketing materials (as outlined above) and/or Outlook signatures. Click the link to add an Osprey logo to your Outlook signature.


Departmental Logos

For co-branding purposes, a rule with the campus, center or department name typeset in all caps in Century Gothic will be placed under the official college identity.

CWE RCC logo
Admissions and Recruitment
Allied Health Occupations

Student Life Shields

Student Life and clubs have the option to request a "shield" to use and represent their club.

Military Services Shield
Latino Services
Rainbow Club

Ossie Osprey

RCC has developed a character, Ossie Osprey, to represent the Ospreys mascot. Representations of Ossie, whether in photographs or illustration, are permitted for student-facing, light-hearted engagements only. Any edits or adjustments to the character are not permitted unless supplied by and developed in consultation with RCC Marketing & Communications.

Any depictions of the Ossie character are not official logos of RCC and are not permitted to be used as such. For branding, marketing, and communications the official RCC logos are the only permitted logos.

It is imperative that RCC-approved graphic elements be utilized exclusively in conjunction with the official RCC logo, and should never be used independently. No flying solo for Ossie Osprey.

ossie osprey character

Graphic Elements

Other graphics are sometimes used to represent partner organizations within RCC. Examples include TRIO-EOC, the RCC Foundation and SBDC.


TRIO

RCCFoundation

RCC SBDC

However, a plethora of logos that compete with the RCC brand or logotype is discouraged. RCC logos with department names are available upon request.

For reproduction rights or for specific details regarding these additional logos, email [email protected].