U.S. Small Business Administration (SBA)
Starting and managing a business takes motivation, desire and talent. It also takes research and planning.
Lack of planning is one of the leading causes of business failures. Developing a business plan will walk
you through the questions that every prospective or new business owner should answer. Before you start
your plan, carefully research and answer these basic questions:
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What niche will my business fill?
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What services or products will I sell?
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Is my idea practical, and will it fill a need?
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Who is my competition?
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What is my business's advantage over existing firms?
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Can I deliver a better quality service?
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Can I create a demand for my business?
Once you've determined that your idea is feasible, answer these questions:
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What skills and experience do I bring to the business?
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What will be my legal structure?
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How will my company's business records be maintained?
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What insurance coverage will I need?
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What equipment or supplies will I need?
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How will I compensate myself?
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What are my resources?
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What financing will I need?
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Where will my business be located?
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What will I name my business?
If you are starting a home-based business, you will want to answer these additional questions:
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Does my home have the space (preferably separate) for a business?
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Can I successfully run the business from my home?
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Can I deal with the isolation of working from home?
Your answers to these questions will help you create a focused, well-researched business plan that should
serve as a blueprint. The plan should detail how the business will be operated, managed and capitalized.
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